business of interior design
Gerald Olesker of ADG Lighting discusses a recent dispute with Architectural Digest’s cover story featuring the home of actress Sofia Vergara, which kicked off an industry-wide conversation over attribution. But the story spans beyond AD not giving proper attribution. The story is about what happens after: how it affects Main Street USA.
This High Point Market, Design News Now is teaming up with Lancaster, Ericka Saurit’s Marketing School for Creatives in the Universal Learning Center, Odette Furniture and Hooker Furnishings to bring buyers a series of panel discussions and fireside chats that will help them sell better, expand their brands and uplevel their business to enter the luxury market.
One of the most common mistakes a designer can make is the failure to manage expectations. Once you’ve detailed the outline of the project, timeline, and budget, conduct a realistic assessment of what can be achieved within the given constraints. Be honest about potential challenges and limitations.
The vast majority of interior designers are in business to make money. It’s not a hobby or volunteer project, right? But some designers aren’t giving the business side of their firm the attention it deserves, according to findings from a Pearl Collective survey. We look at some areas you might want to address to make next year your most profitable year ever.





