Greg Roth

The embrace of nature, and consciousness of our impacts on it, are now an accepted part of the design discussion–whether discussing processes or final materials. But above all, nature is a never-ending treasure trove of inspiration, which those of the Art Nouveau and Arts & Crafts movements understood. CarbonShack, led by founder Stephen Pallrand, has been working and thinking through this lens for years.

Sustainability was always part of Greg Roth’s personal ethos, but it didn’t become the central focus of his professional life until Stephen Pallrand challenged him to design a home with zero carbon footprint. The project was Casa Zero and would become the first CarbonShack case study house in Los Angeles.