Recognition highlights exceptional website design, user experience, and innovation in the digital space
New York, NY – February 11, 2025 – Jola Interactive, a leading digital solutions provider, is proud to announce that two of its esteemed clients, Feizy and Palliser Furniture, have received multiple Gold Medals at the 2024 w3 Awards, the premier international awards program recognizing outstanding digital experiences. These website recognitions further cement Jola’s reputation for delivering world-class digital experiences.
Feizy, a respected leader in the luxury rug industry, took home six w3 Awards, including Gold in General Websites Redesigned – Shopping, alongside five Silver awards. The award-winning revamped website was thoughtfully designed to honor Feizy’s 50-year legacy, a journey that began with founder John Feizy, one of the most legendary figures in the home and rug industry. Over the decades, Feizy has grown into one of the largest and most respected rug suppliers in the U.S., known for its vast selection and the cultural significance woven into each piece. The new platform empowers customers to shop with ease while immersing them in a deeper journey of culture, history, and design—connecting them with Feizy’s unique craftsmanship and global influence. By blending functionality with artistry, the redesign serves as a digital tribute to Feizy’s dedication to quality and design excellence.
Key features of the Feizy website include:
● Centralized platform: Seamless integration with accounting, inventory, and product systems, providing real-time updates for registered users.
● Tailored access: Personalized pricing and product availability for reps, customers, and wholesale prospects.
● Advanced search and navigation: AI-powered Klevu search and intuitive navigation allow users to shop by size, construction, color, or style.
● Page Builder functionality: Easy-to-use content management tools that enable Feizy’s team to update and create pages without programming assistance.
● Designer-focused tools: An online catalog, image gallery, and access to trending designs for creative professionals.
● 24/7 wholesale showroom: A streamlined platform for ordering, account management, and reporting, ensuring a seamless user experience.
“We are incredibly proud to have collaborated with Jola Interactive in creating a web experience that has not only resonated deeply with our customers but has also garnered industry recognition,” said Mike
Riley, President of Feizy Rugs. “Winning 6 w3 Awards, including a prestigious Gold and five Silver, is a testament to the innovation, creativity, and solutions-oriented approach that Jola consistently brings to the table. This partnership truly set a new standard for excellence, and we look forward to continuing to push the boundaries of what’s possible together.”
Palliser Furniture, a leader in premium custom upholstery, received two Gold Awards for Best Website Features for User Experience and Best General Website for Shopping, along with two Silver Awards. The initial challenge was to create a website that not only upheld Palliser Furniture’s high brand standards but also met the needs of one of the largest and most respected upholstery manufacturers. Prior to partnering with Jola, Palliser Furniture sought a provider capable of building a fully integrated visual configurator, creating 3D models, and seamlessly tying everything to its ERP system for real-time inventory, operations, and customer data management. The company needed a single partner to handle both robust eCommerce development and advanced 3D solutions. Jola was the only provider in North America capable of delivering on all fronts, offering a streamlined solution that met Palliser Furniture Furniture’s goals and elevated its online presence. The final product was a site designed to offer a seamless, integrated experience for customers to easily customize and visualize their ideal furniture pieces.
Key features of the Palliser Furniture website include:
● Product Customization: A powerful visual configurator allows visitors to design in stunning detail their own sofas, sectionals, and more, with an impressive range of fabric and leather options.
● Visual Configurator: Optimized 3D models, developed using Jola’s proprietary algorithms, offer realistic representations of products across all devices.
● Progressive Web App (PWA) Architecture: Built as a headless PWA, the website offers several benefits including improved website loading times, especially on mobile devices, offline functionality, and an app-like experience with push notifications and home screen capabilities.
● Integration with Jola and Adobe Commerce: The website leverages Jola’s extensive library of tools tailored for the furniture industry with Adobe Commerce’s powerful B2B and catalog capabilities to deliver a robust and user-friendly platform.
“This award is a testament to the power of true collaboration,” said Allison Dineen, VP of Marketing at Palliser Furniture. “From start to finish, we worked closely with Jola, and they embraced our hands-on approach, ensuring every aspect of Palliser.com was tailored to our vision. Their extensive expertise in the furniture industry allowed us to create a market-leading configurator that empowers customers to design their ideal piece, along with an intuitive UX and UI that enhances the entire journey. The seamless swatch request solution alone drove an incredible 700% increase in warm leads year over year! Jola isn’t just a partner on this project. They’re our go-to digital team, connecting with us daily on updates and enhancements. Together, we dream up ways we can create the very best digital experience for our customers and we’re excited to keep building on this success together.”
The successful collaboration between Jola Interactive and its clients Feizy and Palliser Furniture highlights the growing importance of innovative digital solutions in industries ranging from home decor to custom furnishings. Jola’s ability to merge eCommerce functionality with cutting-edge design and 3D technology has set a new standard for web experiences in these industries.
“We are incredibly proud of our clients, Feizy and Palliser Furniture, for their recognition at the 2024 w3 Awards. These accolades are a testament to the hard work, vision, and dedication that both teams have put into creating exceptional digital experiences,” said Michael Lamarti, CEO of Jola Interactive. “At Jola, we believe that the future of eCommerce and digital design lies in seamless, innovative solutions that
elevate user experiences and drive business success. Our collaboration with Feizy and Palliser Furniture showcases our commitment to delivering cutting-edge technology and world-class design to help our clients stand out in a competitive digital landscape.”
About Jola:
Jola Interactive is a multi-disciplinary team of web development and 3D CGI specialists that offers end-to-end digital solutions to clients interested in building industry-leading eCommerce websites with 3D applications, such as visual configurators and augmented reality. In 2024, Inc5000 recognized Jola as one of the fastest-growing companies in the United States. With over 12 years of experience, Jola Interactive has worked with renowned North American brands in the furnishing industry delivering custom solutions that save clients time and money without compromising on professional-grade quality.
Jola Interactive is a licensed Adobe partner and the leading Adobe Commerce agency in the furnishings industry in North America. Services include Adobe Commerce website design and development, Progressive Web Application (PWA) design and programming, ERP, PIM, and DAM integration, custom application development for IOS, Android, and Windows, visual configurators services in WebGL and stitched rendering, 3D modeling and rendering, augmented reality, and virtual photography. The team’s cutting-edge technological services enhance the online shopping experience for clients’ customers, making Jola Interactive a go-to provider of eCommerce solutions for both business-to-business and business-to-consumer markets. To learn more visit www.Jolausa.com
