
The housewares industry’s resilience is once again being tested amid the uncertainty of economic, technological and global disruption during a consequential election year whose outcome, one way or the other, is sure to affect policy and response that directs business strategy and practice in 2025 and beyond.

Driven by a love for homes with rich histories, Matthew Trettel and Ryan Hanson, two entrepreneurs with a keen eye for aesthetics and storytelling, have undertaken an extraordinary project in Minneapolis. The couple has restored the historic Pillsbury Castle, a Tudor Revival mansion once owned by Alfred F. Pillsbury, saving it from the fate that befell many of the city’s grand old homes.