After branching out on her own, Trousdale noticed a change taking place in the industry: Clients were becoming more familiar with product. There was growing pressure to present clients high level design with an element of surprise. Who and where could she turn to find the industry support and resources she needed to keep up with this shifting tide? Turns out she wasn’t the only designer noticing the trend. As a result, Trousdale launched Circaphiles in 2020, which connects and empowers professionals in the design industry by providing educational resources, networking opportunities, and access to unique sources, vetted by peers designing at a high level.