Strategic partnerships
Lulu and Georgia offers wallpaper on its site, but this is the brand’s first foray into paint. The new palette includes spring-forward shades — yellow, pink, blue and green — as well as elevated neutrals of beige and tan. Each color is available in ultra flat, eggshell and semi-gloss acrylics, plus Roman clay and lime wash finishes. Like other Portola Paints, they are low odor and contain no VOCs.
From Jocasta’s softly layered designs, such as Disa in Lapis, Patch in Cerulean, Afua in Olive and Marcie Mohair in Festuca, which bring movement and tonal richness to silhouettes, to Aurora’s more structured weaves, including Paloma Plaid in Chestnut and Teal and Odessa in Thermae, which lend definition and calm, the collections celebrate how fabric can enhance both structure and softness.







