Julie A. Palm

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Creating safe spaces

Trauma-informed design can create empowering, comforting spaces. And with experts estimating that 90% of the population has experienced trauma, the principles could be widely adopted.

Gearing up to invest in AI

If adopting new AI tools is in your plans for your design firm in 2025, there are things you can start doing now to prepare yourself and your team, even before you start using a particular application.

Savvy Giving by Design expands with new coalition

Ten years after launching the nonprofit Savvy Giving by Design, designer Susan Winstersteen and her team are rolling out the Savvy Giving Design Coalition, a new national initiative for interior designers, architects and brands.

Consumers see value in interior design help

The latest exclusive Consumer Insights Now research hints at ways interior designers can reach new clients and serve them most effectively.

The power of designers in High Point

The High Point Market doesn’t just embrace designers, it is, in many ways, oriented around them. But interior designers are making their mark on the show, too.

Linda Kafka on why neurodesign matters

We talk with the founder of the NeuroDesign Academy about why she started the new educational venture and how interior designers can use its courses to help create inclusive spaces of belonging.

Designers are ready to do market right

We talked to market-going interior designers and design-oriented retailers about their strategies for making their time in High Point effective — and fun.

How show homes pay off for Stephanie Wiott Designs

Stephanie Wiott’s design firm goes all in on show homes, which she says are one of the best ways to reach prospective clients. Some 20,000 people walked through her most recent project. Executive Editor Julie A. Palm talks with the Indiana-based designer about that — and how her firm is considering its first build.

The BSD Group promises a better way to buy

The BSD Group’s procurement service is structured to give independent designers access to to-the-trade products, backend logistics management, order management and warehousing support — and to offer all that in as few as five touch points. Those touchpoints: 1) new project form, 2) onboarding review, 2) submit product details, 4) review and approve, and 5) sign off on delivery.

Doing good in ways only designers can

Lucy Interiors won ASID’s 2024 Community Impact Award for an engaging treehouse designed for a 10-year-old with cystic fibrosis. Executive Editor Julie A. Palm says it’s an example of the unique and important way designers can be of service to others.